Social Leadership is Changing Business

Over the last 3 months I have been observing my new team- the structure, the dynamics and the resources to determine what skills we have and what can we build with them. This information allowed me to set a strategic direction.

 

What Are the Big Networking Events in DC Going to Be?

In May of this year I attended the The What’s Next DC conference with some colleagues from CSC. It was one of the most creative conferences around Washington D.C. with an amazing line up of marketers, communicators, business managers, founders, entrepreneurs and digital savy social media brains.whew. Those two days went by fast. Monday I Read More

 

Training for a Marathon while Brewing Beer

Since Mon, Oct 1, 2012  at 7:16 PM I’ve been training to run a marathon, well on March 16th I will be running the Rock & Roll Marathon in Washington D.C.. That’s 26.2 miles 2 weeks from today. It had been quite a journey to get my body to this point. I have run: more than Read More

 

The 4 Keys to SEO

When it comes to SEO, I’ve boiled it down to 4 important elements: 1. Site Structure 2. Content 3. Links 4. Sharing Let’s Break it Down After you’ve built the foundation, your website needs to be filled with high quality content.  Say something. Anything. ” Sometimes you just have to create without knowing what it Read More

 

Websites are Marketing Machines

Websites are meant to lead viewers and customers into an immersive environment where they can learn, watch and read about you and your services. The Web has become an incredibly powerful digital tool which functions as a lead generation and data capture engine. In the same way retail stores have begun capturing data for marketing purposes. Almost every major retailer, from Read More